adwartising offers gamevertising in india

Advergaming & Gamevertising

Brands in twentieth century relied heavily on advertising while twenty first century looks more promising with Advergaming, Gamevertising, gamification, AR, VR and AI. With world wide web replacing traditional marketing, conventional advertising platforms are rapidly losing efficacy. Consequently, brands are revolutionizing themselves with the help of these path breaking technologies. Brands or businesses are in a constant lookout for creative marketing strategies to boost sales, engage customers and maximize loyalty.

When brands are at war with each other, Adwartising offers India’s first gamification marketing strategy to brands and businesses. The goal of Advergaming or gamevertising is galactic. Some of the goals are to guide or influence consumer behaviour, TOM (top of the mind) recall, create awareness, engage and retain customers, keeping your customers informed and updated. Gamification is extensively used in the premise of business to business sales and logistics. Any and every business houses can employ functional games to recruit the deserving candidate, train or up skill employees, assess resources, motivate customers and employees and a lot more.

What is Advergaming, Gamevertising or Gamification?

Advergaminggamevertising or gamification is an advertising technique based on advertising brands through video games, with the aim of both strategic and tactical problem solving.

Advergaming is one of the most effective advertising technique based on advertising brands through browser games, video or pc games. The games developed as part of an advergaming strategy are usually free, distributed online, and are compatible with different devices. Usually the brand, company, product, institution, offered services or the customer itself plays the protagonist of the game. However, Advergaming should not be confused with ads inserted inside a video game. Ads that you see when playing a game are actually banners or display advertising. In Advergaming, the presence of the brand is not secondary, but constitutes the core of the game.

Leverage this Covid19 lockdown situation with Advergaming. Help, empathize, engage and entertain your customers using gamevertising. This sample game, created by Adwartising is a casual infinite runner game where the player needs to eliminate incoming coronavirus while acquiring power, coins, vaccines and medicines. In addition to that, you can customize these games as per your brand requirement and share among your loyal customers to retain the Top of the mind recall in the form of entertainment. For pre orders please call us at +91 8013925533 or mail us at adwartising@gmail.com.

Objectives of Advergaming or Gamevertising

The overall objective of gamevertising or advergaming as a marketing tool is to boost sales and increase profit. Needless to say, customer oriented games help customers to like and engage with the concerned brands. It helps in attracting prospects and interact with them personally without infringing their personal space. Every business faces one or more problems in terms of brand awareness, attracting customers, retaining them and whatsoever. Additionally, Advergaming helps in resolving problems and achieving business objectives in easier, effective and affordable method. They aid in collecting customer data, increasing engagement, boosting the company brand and promoting repeat business. Game elements like scoreboards, ranks, virtual goods, incentives and loyalty bonuses make the customers amplify your brand message among their peers. Advergaming or Gamevertising has become increasingly popular in marketing, education and other industry sectors.

How Adwartising is helping brands through games?

Based on problems faced by brands, Adwartising helps in devising and execution of the entire gamification strategy. Firstly, we conduct extensive research and brainstorming to apprehend the core concerns of our clients’ business followed by ideation of gaming and devising brand integration strategy. For example, a small business or start up faces the challenge of creating brand awareness while mid sized business suffers from problems like customer retention and brand recall. Adwartising is a creative agency which focuses on core consumer psychology to ideate game concepts that suits the desired objectives of gamevertising.

Games are an interesting mode of brand penetration. India has become the largest consumer of games in 2020 with over 7.3 billion downloads. The pandemic has augmented the growth of gaming industry big time. Finally, to make your brand ever lasting, feel free to

Based on problems faced by brands, Adwartising helps in devising and execution of the entire gamification strategy. Firstly, we conduct extensive research and brainstorming to apprehend the core concerns of our clients’ business followed by ideation of gaming and devising brand integration strategy. For example, a small business or start up faces the challenge of creating brand awareness while mid sized business suffers from problems like customer retention and brand recall. Adwartising is a creative agency which focuses on core consumer psychology to ideate game concepts that suits the desired objectives of gamevertising.

Games are an interesting mode of brand penetration. India has become the largest consumer of games in 2020 with over 7.3 billion downloads. The pandemic has augmented the growth of gaming industry big time. Finally, to make your brand ever lasting, feel free to get in touch with us.

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